In this guide, you'll discover how to find the best TikTok hashtags, how to generate TikTok hashtags with AI tools like ChatGPT, and how to create a winning hashtag strategy to optimize your content for TikTok’s algorithm.
Why Are Hashtags Important on TikTok?
Hashtags on TikTok categorize content, making it easier for users to discover videos based on their interests. Here’s why hashtags matter:
✅ Boost Discoverability – Hashtags help TikTok's algorithm understand your content and show it to relevant users.
✅ Increase Engagement – Videos with relevant hashtags receive more likes, comments, and shares.
✅ Trend Participation – Trending hashtags allow you to jump on viral challenges, boosting visibility.
✅ Niche Targeting – Using specific hashtags ensures your content reaches the right audience.
Now that you know why TikTok hashtags are essential, let’s explore how to find and use the right hashtags for your videos.
How to Find the Best TikTok Hashtags
Using the right mix of trending and niche hashtags increases your chances of appearing on the For You Page (FYP). Here’s how to discover effective hashtags:
1. Use TikTok’s Search Bar
- Open TikTok and type a keyword related to your niche (e.g., "fitness").
- Switch to the Hashtags tab to see popular hashtags related to your search.
- Look at the number of views each hashtag has—opt for hashtags that are active but not overly competitive.
2. Analyze Competitors and Influencers
- Research top influencers in your niche and see what hashtags they frequently use.
- Study their most viral videos and note down repeated hashtag patterns.
3. Check the "Trending Hashtags" Page
- Go to TikTok’s Discover Page and check trending hashtags.
- Use relevant trending hashtags sparingly—only if they align with your content.
4. Use AI to Generate Hashtags (ChatGPT Method)
AI tools like ChatGPT can help generate effective TikTok hashtags in seconds. Try this prompt:
💬 "Generate 10 viral TikTok hashtags for a fitness video about home workouts."
ChatGPT will provide a list of hashtags tailored to your topic, saving you time and effort.
How to Generate TikTok Hashtags with AI Tools
In addition to ChatGPT, you can use dedicated TikTok hashtag generators to find the best keywords. Here are some useful AI tools:
🔹 ChatGPT & AI Copywriting Tools – Generate smart hashtag ideas based on keywords.
🔹 TikTok Hashtag Generator (All Hashtag) – Auto-generates trending hashtags based on your topic.
🔹 RiteTag – Provides real-time hashtag analytics for TikTok.
To get the most relevant hashtags, enter a keyword related to your content (e.g., "travel vlog"), and the AI will generate optimized hashtags for engagement.
How to Use Hashtags on TikTok Properly
Using hashtags strategically is just as important as finding them. Follow these best practices to optimize your TikTok posts:
1. Use a Mix of Broad and Niche Hashtags
📌 Broad Hashtags – #TikTok, #FYP, #Viral (High traffic but competitive)
📌 Niche Hashtags – #VeganRecipes, #TechHacks, #SmallBusinessTips (Lower traffic but targeted)
Combining both types increases your chances of appearing in multiple content feeds.
2. Stick to 3-5 Hashtags Per Video
- TikTok allows up to 150 characters in your caption.
- Use 3-5 relevant hashtags to avoid cluttering your post.
- Quality > Quantity! Overloading hashtags can confuse TikTok’s algorithm.
3. Prioritize Trending Hashtags (But Stay Relevant!)
Jumping on trending challenges and hashtags can boost discoverability, but only if they fit your content.
🚀 Example: If #GlowUpChallenge is trending and you’re in the beauty niche, create a relevant video instead of forcing an unrelated post.
4. Place Hashtags at the End of Captions
A clean caption improves readability. Keep your description engaging, then add hashtags at the end of your post.
Example Caption:
"The best home workout routine in under 15 minutes! Get results fast 💪🔥 #HomeWorkout #FitnessMotivation #HealthyLiving"
5. Rotate Hashtags to Avoid Repetition
Using the same set of hashtags for every post limits reach. Experiment with different hashtags to see which ones generate more views and engagement.
Common Mistakes to Avoid When Using TikTok Hashtags
🚫 Using Too Many Hashtags – Stick to 3-5 hashtags per post. Overuse looks spammy.
🚫 Choosing Irrelevant Hashtags – Only use hashtags that match your video’s theme.
🚫 Ignoring Niche Hashtags – Niche hashtags attract more engaged audiences.
🚫 Copy-Pasting Popular Hashtags – Create a custom mix tailored to your content.
By avoiding these mistakes, you’ll maximize your reach and increase your chances of going viral on TikTok.
Final Thoughts: Mastering TikTok Hashtags for Growth
Understanding how to use TikTok hashtags is essential for growing your audience, improving engagement, and boosting video visibility.
🔹 Find the right hashtags using TikTok’s search, competitors, or AI tools like ChatGPT.
🔹 Use a strategic mix of trending, niche, and general hashtags for balanced exposure.
🔹 Keep your hashtags relevant, avoid spammy tactics, and experiment with new ones regularly.
🚀 Want to go beyond hashtags and master TikTok content creation? Join Miracamp’s TikTok Course to learn advanced TikTok strategies, growth techniques, and video production skills to build a profitable social media brand.
FAQ Hashtags for TikTok
What are TikTok hashtags and why are they important?
TikTok hashtags are keywords preceded by the "#" symbol that categorize content and help users discover videos. They improve visibility, increase engagement, and make videos easier to find.
How do I find the best TikTok hashtags for my videos?
You can find trending hashtags by exploring the TikTok Discover page, analyzing competitor videos, and using tools like TikTok’s search bar suggestions, social media analytics platforms, and hashtag generators.
How many hashtags should I use on TikTok?
TikTok allows up to 100 characters in the caption, including hashtags. While there’s no strict rule, using 3-5 relevant hashtags typically works best for visibility and engagement.
What is the difference between trending and niche hashtags?
- Trending hashtags are widely used and help videos go viral by tapping into current trends.
- Niche hashtags target a specific audience, leading to better engagement and increased chances of appearing in relevant searches.
Can I create my own TikTok hashtag?
Yes! You can create a branded hashtag to encourage user participation, track engagement, and increase brand awareness. Many brands and influencers use unique hashtags for challenges and campaigns.
Does using popular hashtags guarantee more views on TikTok?
No, using popular hashtags alone doesn’t guarantee more views. While they help increase discoverability, content quality, engagement, and timing play crucial roles in reaching a wider audience.
How can I use TikTok hashtags to get on the For You Page (FYP)?
Using hashtags like #FYP, #ForYou, and #Trending can increase visibility, but TikTok’s algorithm prioritizes watch time, engagement, and content relevance. A mix of trending and niche hashtags improves your chances.
Do hashtags work on TikTok comments?
No, TikTok hashtags in comments do not help with discoverability. They are only effective when included in video captions.
What are banned hashtags on TikTok?
TikTok restricts certain hashtags to ensure content safety. Avoid using hashtags related to violence, misinformation, or explicit content, as they may limit reach or cause shadowbanning.
Can I use the same hashtags for every TikTok video?
It’s best to change hashtags based on the content of each video. Repeating the same hashtags may reduce engagement as TikTok’s algorithm prefers varied and relevant hashtags.
